FinovateWest 2020 / GoPoints Loyalty Group

Presenter Profile:

How they describe themselves: GoPoints is an international provider of loyalty solutions and white-label consumer products mainly for financial networks/institutions customers but also for merchants and their loyalty program members. GoPoints uses cloud-based proprietary technology and partner network as well as a unique business/legal scheme to create a customer-centric environment allowing all participants to benefit through engaging their consumers by providing them added value and capabilities.

How they describe their product/innovation: GoPoints is a new format of financial institutions card/wallet/account etc reward service allowing them to provide their customers with the ability to easily tailor available financial products to their needs and preferences by choosing the reward points and setting/adjusting other product features without the need to re-issue or change their financial product or its’ provider. The scheme is highly scalable and provides excellent added value to financial networks.

Product distribution strategy: Direct to Consumer (B2C), Direct to Business (B2B), through financial institutions

Contacts

Bus. Dev. & Press: Tarek Al-Oveyd, Founder, tarek@loyaltygroup.ru & Fedor Sapronov, VP, fvsapronov@loyaltygroup.ru


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