- Robinhood is launching in the U.K., marking the company’s first international launch.
- General availability for U.K. users will roll out in early 2024.
- Company CEO and Co-founder Vlad Tenev called the U.K. an ideal place to launch its first international brokerage product because the region is a hub for innovation, global finance, and top tech talent.
Stock brokerage app Robinhood is making its first geographical move– 10 years after first entering the market in 2013. The California-based company announced today it has launched its brokerage services in the U.K.
The move means that Robinhood’s U.K. customers will be able to use the platform to trade more than 6,000 U.S.-listed stocks and American Depositary Receipts, including TSLA, AMZN, and AAPL. Launching today, Robinhood’s U.K. platform will offer trading with no account minimums, no foreign exchange fees, and will allow customers to trade outside market hours via Robinhood 24 Hour Market. Additionally, investors who pay $5 per month for Robinhood Gold will earn 5% AER on uninvested cash that they hold on the platform.
Minister for Investment Lord Johnson said that he is “delighted” that Robinhood selected the U.K. as its first international brokerage market.
Robinhood’s expansion overseas is an important step forward for the company, which states that its mission is to democratize finance for all– including those in other geographies. “Since we launched Robinhood a decade ago, it’s always been our vision to expand internationally,” explained Robinhood CEO and Co-founder Vlad Tenev. “As a hub for innovation, global finance and top tech talent, the United Kingdom is an ideal place for us to launch our first international brokerage product.”
Starting today, U.K. residents can sign up on the waitlist for early access to Robinhood. The company plans to roll out general availability in early 2024.
With 23 million U.S. users, Robinhood offers stocks, ETFs, options trading, crypto trading, and a debit card that helps users invest as they spend. Earlier this year, the company acquired credit card company X1, stating that the purchase will one day help the company offer its customers access to credit. Offering credit will also help Robinhood compete with its closest U.S. competitor, Acorns, which currently does not offer any credit products.