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How they describe themselves: Australian MEAP vendor BlinkMobile markets a radically new Platform-as-a-Service allowing organisations to build, deploy, and manage innovative mobile services from existing web-based information and business systems. Blink’s Mobility Platform offers enterprises a new, cheaper, and more agile alternative to access interactive systems.

Organisations can enable user interactions with ANY existing information system and deliver interactions through ANY mobile device – from tablets, smartphones, kiosks and smart appliances to SMS-only phones! Underpinned by fundamentally new software architecture called the Interaction-oriented Architecture, Blink’s Mobility Platform is intelligent and intuitive, identifying applicable data sources, manipulating data to the context, and reformatting to accommodate any device.

How they describe their product/innovation: Our innovative – Blink Mobility Platform – is a radical new Platform-as-a-Service, underpinned by a fundamentally new software architecture called the Interaction-oriented Architecture. The power behind this approach is the ability to rapidly build, deploy, and manage new intuitive and intelligent systems for staff and customers, utilising existing web-based information and business systems. The interaction-oriented approach focuses only on what the specific user needs and has the ability to contextualise data depending on time, location, authority, weather, etc. BlinkMobile services are also accessible on all internet enabled devices, from smartphones to tablets, kiosks, smart appliances and SMS-only phones.

Contacts:

Press & Sales: Stuart Garrow, CEO, Tech Inject, stu@techinject.com, Singapore: +65 9660 8471, Australia: +61 411333108, LinkedIn: stugarrow, Skype: stugarrow